EDUCATION WEBSITE

WISH School

Redesigning a preschool and kindergarten website to improve user experience, information clarity, and parent engagement.

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Overview

Wish School is an early childhood education institution in Denpasar, Bali that focuses on combining local values with global educational standards.

The school provides multiple educational programs for children aged 2–6 years including daycare, nursery, preschool, and kindergarten.

Daycare (2-6 years)
Nursery (2-3 years)
Preschool (3-4 years)
Kindergarten A & B (4-6 years)

The main audience includes young parents, professional families, and parents seeking character-based education in Bali.

Role

WordPress Developer

Timeline

2-3 Weeks

Stack

WordPress, Elementor, PHP

Technical Challenges

Challenge

Displaying a large amount of information without making the website feel crowded.

Solution

Using proper sectioning and whitespace
Accordion components for detailed information
Modular content layout

My Solution

Clear Program Structure

Organized the website into clear educational programs based on student age groups.

Better User Experience

Redesigned the navigation and layout to improve readability and accessibility.

Mobile Optimization

Built a fully responsive experience optimized for mobile-first users.

Development Process

Research

I analyzed several important aspects before starting the redesign process:

International preschool websites
Education landing page structures
Parents behavior when searching for schools

Main Insight

Parents usually do not read long paragraphs. They scan for important information quickly.

Wireframing

I created the homepage structure based on user behavior and content priority.

Hero About School Programs Facilities CTA Contact

WordPress Development

The website was developed using modular and scalable components.

Elementor for layout flexibility
Reusable section components
Responsive mobile-friendly structure

Performance Optimization

Lazy loading implementation
LiteSpeed cache optimization
CDN integration

Key Features

Program-Based Navigation

Parents can directly select educational programs based on their child's age.

Clear Information Hierarchy

Important information is structured clearly from age, curriculum, activities, to tuition cost.

Mobile-First Design

The interface is optimized for mobile users because most parents access the website through smartphones.

Inquiry Funnel

Users can directly contact the school via contact form, WhatsApp, or visit scheduling.

SEO Structure

Implemented heading hierarchy, internal linking, and metadata optimization for better discoverability.

Result & Impact

The redesigned website provides a more professional and engaging digital experience for parents looking for early childhood education programs.

Improved information clarity
Better mobile responsiveness
More structured user journey
Stronger visual branding
Improved conversion flow

Contact Me

Interested in working together? If you’d like to find out more about how I work please give a little information about the project you have in mind. I’ll send a Getting Started guide that answers many of the common questions I receive from potential clients. i can then set up a call to discuss how I can be of most value to your project.